Rhetorical Theory And Praxis In The Business Communication Classroom

Rhetorical Theory and Praxis in the Business Communication Classroom PDF Book Detail:
Author: Kristen Getchell
Publisher: Routledge
ISBN: 1351132857
Size: 76.69 MB
Format: PDF
Category : Language Arts & Disciplines
Languages : un
Pages : 212
View: 1454

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Book Description: Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.

Lesikar S Business Communication Connecting In A Digital World

Lesikar s Business Communication  Connecting in a Digital World PDF Book Detail:
Author: Paula Lentz
Publisher: McGraw-Hill Education
ISBN: 9780073403212
Size: 24.50 MB
Format: PDF, Docs
Category : Business & Economics
Languages : un
Pages : 720
View: 710

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Book Description: This 13th edition of Lesikar's Business Communication: Connecting in a Digital World, by Kathryn Rentz, and Paula Lentz brings the contemporary perspective of two expert teachers to Ray Lesikar's classic textbook. Taking a unique problem-solving approach, it integrates current technologies and trends throughout, while maintaining an emphasis on the fundamentals: careful analysis of the communication problem, development of an audience-focused solution, and clear, correct use of language and visuals. Combined with abundant realistic examples, exercises, and cases, this approach makes Lesikar one of the most pedagogically effective books in the field.

The Routledge Handbook Of Language And Professional Communication

The Routledge Handbook of Language and Professional Communication PDF Book Detail:
Author: Vijay Bhatia
Publisher: Routledge
ISBN: 1317916425
Size: 28.24 MB
Format: PDF, Kindle
Category : Language Arts & Disciplines
Languages : en
Pages : 584
View: 7335

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Book Description: The Routledge Handbook of Language and Professional Communication provides a broad coverage of the key areas where language and professional communication intersect and gives a comprehensive account of the field. The four main sections of the Handbook cover: Approaches to Professional Communication Practice Acquisition of Professional Competence Views from the Professions This invaluable reference book incorporates not only an historical view of the field, but also looks to possible future developments. Contributions from international scholars and practitioners, focusing on specific issues, explore the major approaches to professional communication and bring into focus recent research. This is the first handbook of language and professional communication to account for both pedagogic and practitioner perspectives and as such is an essential reference for postgraduate students and those researching and working in the areas of applied linguistics and professional communication.

Loose Leaf For Lesikar S Business Communication

LOOSE LEAF FOR LESIKAR S BUSINESS COMMUNICATION PDF Book Detail:
Author: Paula Lentz
Publisher: McGraw-Hill Education
ISBN: 9780077512712
Size: 31.95 MB
Format: PDF, Mobi
Category : Business & Economics
Languages : un
Pages :
View: 527

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Book Description: Binder Ready Loose-Leaf Text (ISBN: 9780077512712): This full featured text is provided as an option to the price sensitive student. It is a full 4 color text that’s three whole punched and made available at a discount to students. Also available in a package with Connect Plus (ISBN: 9780077713201).

Readings On The Rhetoric Of Social Protest

Readings on the Rhetoric of Social Protest PDF Book Detail:
Author: Charles E. Morris
Publisher: Strata Publishing Company
ISBN:
Size: 63.33 MB
Format: PDF, Mobi
Category : Language Arts & Disciplines
Languages : en
Pages : 559
View: 1957

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Book Description:

What Is The New Rhetoric

What is the New Rhetoric  PDF Book Detail:
Author: Susan E. Thomas
Publisher: Cambridge Scholars Pub
ISBN:
Size: 76.67 MB
Format: PDF
Category : Literary Criticism
Languages : en
Pages : 201
View: 5743

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Book Description: The Age of Information has spawned a critical focus on human communication in a multimedia world, particularly on theories and practices of writing. This work addresses: how the classical art of rhetoric is relevant; and how it is directly related to modern technologies and the new modes of communication they have generated.

Labor Writing Technologies And The Shaping Of Composition In The Academy

Labor  Writing Technologies  and the Shaping of Composition in the Academy PDF Book Detail:
Author: Pamela Takayoshi
Publisher: Hampton Press (NJ)
ISBN:
Size: 21.49 MB
Format: PDF
Category : Language Arts & Disciplines
Languages : en
Pages : 349
View: 3366

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Book Description: The changing nature of the workforce and the increasing presence of technologies in composition studies promise to affect not only the ways we work, but the very shape of the discipline. This volume takes on the challenge of thinking about the intersections of work, technology, and composition studies in ways that are unprecedented. These areas interact in numerous and significant ways, yet the focus is often on the concepts in isolation from one another. Authors in this collection explore technology and labor issues across a range of institutional locations to focus on working as scholars, administrators (of writing programs, writing across the curriculum programs, assessment programs), teachers, workers held accountable to bureaucrats, and gendered and raced workers, and the future roles compositions will adopt in the university and how technology affects those identities. The chapters address the nature of composition labor in a technological society, the new geographies of composition, variety of identity and agency that are enabled and denied, academic labor outside the classroom and academy, and how virtuality impacts labor. They provide varied perspectives on what issues are [of] import and alert researchers and teachers that a serious consideration of labor and writing technologies are needed to expand notions of what composition studies can and must be. --Publisher's description.